Apple iOS 7 First Official Introduction Video
Apple unveiled the latest version of its operating system iOS7 in San Francisco on Tuesday early hours, India time. Here are some reviews from global tech experts:
Apple’s philosophy is try bring order to complexity, and they feel as though iOS 7 does just that. In addition to a bolder and brighter color palette, many of the stock features of iOS have been updated to offer a more intuitive feel, and one that is arguably analogous, if not derived from Android. Make no mistake, this is not an iterative update, but a complete refresh, and one that takes aim directly at Android.
Apple’s iOS 7 comes out swinging with an overhauled design that reskins practically every element with a gleaming new interface. From what we’ve seen so far (including hands-on time with iOS 7 on an iPhone 5,) we like the latest ‘do. A lot. The changes are cosmetic, but that’s understandable.
One of the most fun additions to iOS 7 is iTunes Radio. It’s a Last.fm-like service that lets you listen to music for free. However – like Last.fm – you won’t have full control over what you listen to. It is free, after all
The alterations are so extensive it was difficult to take it all in, especially in such a short time, but it was clear there really doesn’t seem to be any trace of iOS as we know it now.
As widely predicted, the OS is flatter and the skeuomorphic design has gone. Skeuomorphism is where an app is designed to look like its real-world equivalent, such as the Notes app having a yellow background and lines. As a concept, skeuomorphism is increasingly outdated, and apps designed for digital make a lot more sense, according to designer Jony Ive. The Weather app is a good example of the new design. It runs full screen, rather than in a small window. There’s also a neat animated background that visually shows the weather, such as rain
Backgrounds are white and menus are mostly flat. Text is thinner and taller. You can also notice that in the Messages app, colorful bubbles have been replaced with alternating white and blue photos. The dock has a semi-transparent background as well. Motion tracking is now part of the home screen. As users tilt the phone, the system follows by having the background and icons tilt slightly. It’s a very subtle but noticeable change that gives the phone a 3D-like sense of depth.
The most striking things about iOS 7 are the rather dramatic changes that Apple has made to the visual appearance of the software that powers the iPhone and iPad. But iOS 7 is a lot more than just a makeover. While Apple went into detail on roughly a dozen new features of iOS 7, there is a long list of changes big and small that will be part of the new phone operating system when it ships this fall.
We’ve seen all sorts of rips at Apple today. Some blogs calling iOS 7 the update that turned Apple devices into Android, and all types of crazy stuff. Yes they share features and designs, blatantly rip some off, but who cares? I don’t. It isn’t just Android. We see hints from all aspects of mobile here, and I feel like the competition is a good thing. At the same time the “copying” is a validation of just how awesome and successful Android really is. So yes, I’m ok with it.